Digital Marketing Assistant
About Theirworld
Founded 22 years ago, Theirworld has grown to become a leading global children’s charity committed to the best start in life for children and young people by ending the education crisis and unleashing the potential of the next generation.
If you care about issues like climate change, gender equality, inclusion, helping refugees and ensuring the voices of young people are represented at all levels of decision-making, then education is the key to unlocking big change in these areas. If you want to make change happen, join us!
We believe in unlocking big change from a supportive and inclusive environment. This is why, in 2024, we are in the second year of an innovative 4-day-working-week trial which sees all employees working Monday to Thursday with the office closed on most Fridays.
This is in addition to hybrid working with most staff taking one day a week based in the office.
Other benefits include:
- Regular in-house training
- Travel
- Central London location: 5 mins from Liverpool St Station and Shoreditch High Street
- Highly competitive salaries, plus more
About the role
As Theirworld embarks on its five-year strategy and grows as an organisation, we are seeking a Digital Marketing Assistant to support our increasing digital marketing needs.
Based in London, the primary focus of the position will be assisting the Senior Digital Marketing Manager with a range of activities, from building engagements and lists in Salesforce CRM to sending out mailings via Marketing Cloud as well as setting up, running, optimising and tracking our paid digital ads across Google, Meta and TikTok.
You will be provided with hands-on training and support in all our platforms and systems.
The ideal candidate will report to the Director of Communications and be a highly organised digital marketing professional wanting to use their skills in a global children’s charity dedicated to ending the global education crisis
Main responsibilities
The Digital Marketing Assistant will support activities including but not limited to:
- Email campaigns: Briefing copywriters; building, testing and sending emails; providing basic reports; and helping create automated journeys for various campaigns and events
- Paid ads set-up and monitor: Writing ad copy; selecting and formatting suitable images from our image library; building, tracking and optimising campaigns. We currently run campaigns across Google Ads, Display, Meta, LinkedIn and TikTok
- Web page lead capture: Creating landing pages, embedding forms, and ensuring tagging is set up
- Liaising with internal teams and third parties: Working with consultants and agencies to deliver against specific briefs as well as supporting requests from internal stakeholders and reporting back on results
- SEO set-up and tracking: Using our tool, Uber Suggest, to monitor current page performance across multiple websites, identify opportunities to optimise pages and spot content opportunities
Experience, skills and character
- Determined, enthusiastic and proactive ‘can do’ attitude.
- Excellent time management skills and ability to juggle multiple tasks simultaneously with ease.
- A problem-solving mindset and ability to take initiative.
- Some CRM experience is ideal, with experience in using Salesforce highly desirable.
- Experience with at least one paid display and/or paid social platform e.g. Google Ads, Meta
- Experience working with handraisers – or other types of landing pages and forms – is highly desirable.
- Ability to execute effectively under tight deadlines while staying organised and focused for results.
- A collaborative, hands-on attitude and team-player approach.
- A year of experience in digital marketing
Salary
Starting at £28,000+ based on qualifications and experience.
Apply for this role
Please submit your CV and a covering email to [email protected] including the name of the role of interest in the subject line of your email.
Only open to applicants with the right to work in the UK.
Applications are being reviewed on a rolling basis until the position is successfully filled.
If you have a disability and would prefer to apply in a different format or would like us to make any reasonable adjustments to enable you to apply or attend any interview, please let us know.